The strategy of a digital launch

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A website dedicated to news

To presents its 2020 collection to buyers, architects, designers and the public at large, Zanotta has set up a website to showcase its new products, in which each product is covered in detail on a single landing page with a series of multimedia contents to recount its inspiration, moodboard and design.

A marketing plan will be launched together with the online platform, using all the company's digital touchpoints: Social media, the website and DEM. 

Come and discover: click here